Frequently Asked Questions

Editorial Questions

How long will I wait before I hear whether or not my proposal has been accepted?
Do I really need to get permission for using very short quotes from poems or songs, or for images obtained from the Internet?
Can I submit a PDF of an already typeset manuscript?
Can I submit my final manuscript files before my contracting is completed?
Is there any flexibility with my manuscript submission date?
Who is responsible for copy editing my manuscript?
What should I do if I find an error or typo in the book after it has been published?
How long will it take for my book to appear in print?
Should I find reviewers or endorsers for my book?
Do I need to purchase an ISBN?
Who will be designing the cover?
How long will the book remain in print?
How many copies will be printed in the initial print run?
How is the retail price determined?

Marketing and Ordering Questions

ORDERING YOUR BOOK

Do I, as an author or contributor, receive a discount on my book?
When will the book be available to order?
Are there special discounts if I order a large quantity of my book?
Do you keep a large inventory of each book you publish?
Can people buy books directly from Wipf and Stock?

SELLING YOUR BOOK THROUGH DISTRIBUTORS

Which distributors do you work with?
Will my book be available for sale in other countries? If so, where?
What should I do if a local bookstore doesn't have a copy of my book?
Can you get my book in Barnes & Noble bookstores?

ROYALTIES AND SALES REPORTS

When will I receive royalties?
Can I find out how many books have been sold to distributors, bookstores, individuals, and through Wipf and Stock's website?

eBOOKS

Will my book be available as an eBook? If yes, what kind of eBook—Kindle or Nook?
Are there any obstacles that might keep my book from being converted to an eBook?
Will my book be available on Google Books?

AMAZON.COM

Will my book be for sale on Amazon.com? How soon after it is published?
Will my book have Amazon's Look Inside feature?
Are there any additional steps I can take to actively market my book on Amazon.com?

MARKETING AND PROMOTING YOUR BOOK

When will you begin actively marketing my book?
When will the marketing department contact me?
What is the purpose of the Marketing Questionnaire (MQ)?
How can I actively promote my book?
May I sell my own book?

ADVERTISING YOUR BOOK AND SOCIAL MEDIA

Where will my book be advertised?
In what types of catalogs and mailings will my book be promoted?
Will you promote my book via Facebook and Twitter?
Should I create a website, blog, or Facebook page to promote my book?

GETTING YOUR BOOK REVIEWED

How do you decide where to send review copies of my book?
When can I expect to see reviews of my book?

CONFERENCES, EVENTS, AND BOOK SIGNINGS

If I am invited to speak at a conference or other event, may I take copies of my book to sell?
Will you arrange a signing or speaking event for me at a local bookstore?
There will be a book exhibit at a conference I plan to attend. Will you rent a booth space, and if not, how can I promote my book during the conference?
Can you customize an order form for my book?
Are there additional marketing materials available to me apart from promotional flyers?

Editorial Questions

How long will I wait before I hear whether or not my proposal has been accepted?

Please allow eight weeks for your proposal to be evaluated. You will be contacted as soon as a decision has been made.

Do I really need to get permission for using very short quotes from poems or songs, or for images obtained from the Internet?

Yes. You must obtain permission for any poem or lyric that is not in the public domain. It is sometimes the case that the works of deceased poets (e.g., T. S. Eliot) are protected by the poet's estate, even if those works are old enough to be in the public domain. Unless you have permission to use a specified image, you will not be able to include it in your book. If you are using an image under a Creative Commons agreement, a notice specifying that must be included in either the front matter of your book or in the caption for that image.

Can I submit a PDF of an already typeset manuscript?

No. All manuscripts should be submitted as Microsoft Word or RTF (Rich Text Format) files. Your manuscript files will be professionally typeset by a member of our typesetting department.

Can I submit my final manuscript files before my contracting is completed?

Yes, but we will not be able to review or edit your manuscript until all contracting is completed, which includes the receipt of all contributor agreements for your book.

Is there any flexibility with my manuscript submission date?

Yes. You can always submit your manuscript prior to your submission date. Your manuscript will then enter our queue and will be edited in the order in which it was received. If you need an extension, please email Matthew Wimer to propose a new date of submission.

Who is responsible for copy editing my manuscript?
  • If you are publishing under our Cascade imprint: your manuscript will be fully copy edited by one of our copy editors.
  • If you are publishing under our Pickwick imprint: Pickwick authors are expected to deliver a clean manuscript, as we provide only the lightest of copy editing for Pickwick titles. If you think a heavier copy edit would significantly improve the manuscript, then we can arrange for a heavier copy edit at your expense.
  • If you are publishing under our Wipf & Stock imprint: it is your responsibility to submit a manuscript that has been fully copy edited by a professional copy editor; if you would prefer, Wipf and Stock will make arrangements to have your manuscript copy edited at your expense.
  • If your book has been accepted for publication under our Resource Publications imprint: you may have your manuscript copy edited or you may attempt to copy edit the manuscript yourself. If you are not able to copy edit your manuscript, we can arrange for a professional copy edit at a standard rate.
What should I do if I find an error or typo in the book after it has been published?

You will have a chance to proofread your manuscript before publication. Please complete this step carefully. If an error does appear in the published book, you should contact your editor immediately.

How long will it take for my book to appear in print?

Exact publication schedules are difficult to forecast with accuracy because of the many variables particular to each project and the number of projects received within a certain period of time. However, from the time you submit your final manuscript, please allow six to ten months to publication for books in our Cascade Books imprint, six to ten months for Pickwick Publications, and three to five months for books in our Wipf & Stock and Resource Publications imprints.

Should I find reviewers or endorsers for my book?

When appropriate to the genre and caliber of the book, we encourage authors to inform our marketing department of their candidates to review or endorse the book. You will have a chance to provide this information on the Marketing Questionnaire that accompanies the publishing contract. We welcome up to three endorsements on the cover; you may solicit the endorsements or ask for our help in doing so. If you have already solicited and received endorsements for your book, please send them to your editor with the endorsers' names and relevant information (professional title, books authored, etc.).

Do I need to purchase an ISBN?

No. We will provide you with an ISBN.

Who will be designing the cover?

Wipf and Stock takes sole responsibility for the development of cover designs for our books. In creating a cover for your book, our designers will consider both our house style and the book's content. Please note that we do not include authors in this decision process, but if you have a specific image or design concept in mind, you may submit it with your manuscript files for consideration by our design department.

How long will the book remain in print?

Our short-run production method enables us to keep a title active and in print in perpetuity, regardless of the number of copies sold.

How many copies will be printed in the initial print run?

The size of the initial print run depends on the number of copies ordered by the author and requested by the marketing department. This can be as few as five copies or as many as twenty-five.

How is the retail price determined?

The retail price of your book will be determined by the page count. Here is an example of our page/price breakdown:
100 pages = $14 to $16
150 pages = $19 to $21
200 pages = $23 to $25
250 pages = $28 to $30
300 pages = $33 to $35
350 pages = $39 to $41
400 pages = $44 to $46
450 pages = $50 to $52
500 pages = $55 to $57

Marketing and Ordering Questions

ORDERING YOUR BOOK

Do I, as an author or contributor, receive a discount on my book?

Yes, authors and contributors receive a 50 percent discount on their books.

When will the book be available to order?

The book will be made active and available to order on the same day it was produced. At that time the marketing department will mail your presentation copies to you.

Are there special discounts if I order a large quantity of my book?

Larger discounts are available for orders of one hundred copies or more. For a price quote, please contact James Stock by email ( james@wipfandstock.com ) or by phone (541-344-1528).

Do you keep a large inventory of each book you publish?

Because we manufacture all our of our books in-house, we maintain a modest inventory of a given title and adjust the number based on demand. We can fulfill most orders, regardless of quantity, within two to five business days.

Can people buy books directly from Wipf and Stock?

Yes. They may order by phone (541-344-1528), by fax (541-344-1506), by email ( orders@wipfandstock.com ), or via our website.

SELLING YOUR BOOK THROUGH DISTRIBUTORS

Which distributors do you work with?

Ingram Book Group, Spring Arbor, Baker and Taylor, BarnesandNoble.com, Amazon.com, Christian Book Distributors (select titles), and Yankee Book Peddler (library jobber). See our Distributors page for full details.

Will my book be available for sale in other countries? If so, where?

We print and distribute our new titles in the United Kingdom through one of three sources: Ingram's distribution partners (Bertrams, Gardners, etc.), Amazon.com, or James Clarke & Co. We also distribute in Australia and New Zealand through Rainbow Books and Ingram Book Group. See our Distributors and International Orders pages for more details.

What should I do if a local bookstore doesn't have a copy of my book?

Make an appointment with the bookstore manager or book buyer to discuss the possibility of carrying your book. If the store does not have an existing account with us, we can easily set up an account over the phone when they place their order.

Can you get my book into Barnes & Noble bookstores?

Customers can order most of our titles from BarnesandNoble.com or at an in-store kiosk. Of the one million new books published annually, only 1 percent will find their way to the shelves of a brick-and-mortar bookstore such as Barnes & Noble. However, some stores, including Barnes & Noble, will work with local authors to arrange readings or book signings. We would advise you to contact the bookstore's manager to make arrangements. (For more information, see the Marketing Section in our Author Guide.)

ROYALTIES AND SALES REPORTS

When will I receive royalties?

Sales reports and royalty checks are mailed on an annual basis.

Can I find out how many books have been sold to distributors, bookstores, individuals, and through Wipf and Stock's website?

Annual royalty statements include only the total number of books (both physical and electronic) sold during the past year. At present, we do not have a convenient and practical means of categorizing royalties by sales channel for annual royalty statements.

eBOOKS

Will my book be available as an eBook? If yes, what kind of eBook—Kindle or Nook?

All eligible new publications will be converted to a Kindle eBook (mobi) and ePub format within three to six months of the physical book's release. Many of our eBooks can be ordered from our website in ePub format, and select titles are also available at BarnesandNoble.com and through Apple's iBookstore. A number of our eBooks are also selected for distribution by Vyrso, eBrary, and LOGOS Bible Software.
We do have Google Preview set up for many of our books, but our eBooks are not yet available on Google Play.

Are there any obstacles that might keep my book from being converted to an eBook?

We are able to convert books that we have typeset and books for which we have been given the native typeset files. Certain foreign language fonts or complex layouts may limit our ability to convert some books to Kindle and other ePub formats. Books that have been scanned and reprinted by us, and for which we do not have editable, typeset files, cannot be converted into eBooks at this time.

Will my book be available on Google Books?

Many of our books are listed on Google Books and can be searched using Google Preview, but they are not yet available for purchase on Google Play.

AMAZON

Will my book be for sale on Amazon.com? How soon after it is published?

Yes. It can take up to six to eight weeks after the book's release. Your book's cover image and product information can be submitted to Amazon manually through their Vendor Central portal. If, because of your promotional activities, you deem it important to have your book's details listed on Amazon.com as soon as possible, please contact James Stock at james@wipfandstock.com.

Will my book have Amazon's Look Inside feature?

Yes, within five weeks after the book is released.

Are there any additional steps I can take to actively market my book on Amazon.com?

Yes. Be sure to complete an author profile at https://authorcentral.amazon.com.

MARKETING AND PROMOTING YOUR BOOK

When will you begin actively marketing my book?

The marketing process begins as soon as your book comes out of production.

When will the marketing department contact me?

Our marketing department will contact you once your book is published. After that initial conversation we will not contact you again unless we have specific inquiries. However, please feel free to correspond directly with marketing to request additional information on how you can collaborate with us to promote your book.

What is the purpose of the Marketing Questionnaire (MQ)?

To share with us your promotional ideas and contacts. We will use this information to create review lists and to target your book to the appropriate readership. Author participation is a vital component of any marketing campaign, so it is extremely important that you provide as much information as possible to assist our marketing staff in reaching your book's intended readership. Please take the time to list all individuals, organizations, societies, and institutions in your personal and professional network that might have an interest in your book.

Besides Amazon's Author Central, are there other effective ways to actively promote my book on the Web?

Yes. Go to Facebook's Create a Page, https://www.facebook.com/pages/create/, then select the category "Entertainment."

May I sell my own book?

Yes, you may sell your book directly. You may purchase your book at the 50 percent author discount and set your selling price independently of the retail price set by Wipf and Stock and our distributors and retailers. Please note our return policy when deciding how many copies you would like to purchase, as author purchases are nonreturnable. Also note that authors do not receive royalties on books purchased at the 50 percent author discount.

ADVERTISING YOUR BOOK AND SOCIAL MEDIA

Where will my book be advertised?

Online: For select titles, we utilize banner ads on websites and blogs.
Print: We advertise in various publications in order to promote the ongoing work of Wipf and Stock Publishers. Our strategy is to promote high-profile titles that in turn cultivate a continued interest in our company's new publications. You will often find Wipf and Stock advertisements in such publications as

Books & Culture, Interpretation, and Christian Century

Note: If you wish to finance the placement of an ad in a journal or periodical, we will work with you both to design and deliver the ad—at no additional cost to you.

In what types of catalogs and mailings will my book be promoted?

We send monthly e-newsletters promoting newly published titles for each imprint, and produce an annual Fall & Winter catalog for the academic market.

Will you promote my book via Facebook and Twitter?

We promote select titles on our company Facebook and Twitter pages. Because we publish a large number of books each year we cannot guarantee coverage. We encourage authors to utilize all social networks available to them to connect with their intended readership.

Should I create a website, blog, or Facebook page to promote my book?

We encourage authors to utilize their personal and professional networks to promote their new book, and the use of social media tools such as Facebook and Twitter, blogs, and websites can be effective in identifying and connecting with your intended readership. If you are interested in setting up a blog, we recommend that you start by visiting three popular blogging platforms: wordpress.com, blogger.com, or tumblr.com. As for creating your own website, a quick search on the Internet reveals a wide range of web hosting services.

GETTING YOUR BOOK REVIEWED

How do you decide where to send review copies of my book?

This decision is based on the list of contacts you provide in the Marketing Questionnaire and our own evaluation of which publications might be interested in reviewing your book. You can assume that we will accommodate all official review copy requests from established journals, magazines, newspapers, radio programs, etc. If you have personal connections with individuals (directly or indirectly) affiliated with these promotional channels, please encourage them to contact us to request a review copy of your book.

When can I expect to see reviews of my book?

This depends on the book and the journal. Bloggers typically post reviews within a few months of publication; journals can take up to a year or more to print a review.

CONFERENCES, EVENTS, AND BOOK SIGNINGS

If I am invited to speak at a conference or other event, may I take copies of my book to sell?

Yes. Please contact our Marketing Coordinator, Amanda Wehner, at amanda@wipfandstock.com to make arrangements.

Will you arrange a signing or speaking event at a local bookstore?

Bookstore managers love to see active, engaged authors. It is best for the author to contact bookstores directly to set up a signing or event. We're happy to help provide promotional materials.

There will be a book exhibit at a conference I plan to attend. Will you rent a booth space, and if not, how can I promote my book during the conference?

If you are attending a conference, please contact the Marketing Department to discuss options. We attend conferences throughout the year. Our Conference Calendar can be found on our website.

Can you customize an order form for my book?

Custom order forms are available upon request. Requests may be sent to our Marketing Coordinator, Amanda Wehner, at amanda@wipfandstock.com .

Are there additional marketing materials available to me apart from promotional flyers?

Bookmarks, postcards, and display boards are available by request only, and each can entail additional fees for design labor and materials. Please contact our Marketing Coordinator, Amanda Wehner, at amanda@wipfandstock.com for more information.

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